Knowledge
Why Watches Are the New Asset Class Everyone Wants
From Rolex to Patek Philippe, fine watches are no longer just heirlooms but tangible assets shaping modern portfolios.
Chronoby's
Jaeger Lecoultre
Jaeger-LeCoultre’s Master Control Calendar Reveals a Two-Tone Twist
Jaeger-LeCoultre’s new Master Control Calendar blends timeless elegance with modern watchmaking, limited to just 500 pieces.
IWC
IWC Schaffhausen Brings Swiss Watchmaking Tradition into Space
IWC Schaffhausen partners with Vast to take Swiss watchmaking into orbit, testing mechanical timepieces for the space age.
Girard-Perregaux
Girard-Perregaux Winds Up the Future with the GP4800
Girard-Perregaux’s new Calibre GP4800 blends heritage with cutting-edge watchmaking, delivering precision, beauty and modernity.
Glashütte Original
Glashütte Celebrates 180 Years Under a Midnight Sky
Marking 180 years of Saxon watchmaking, Glashütte Original presents a PanoMaticLunar that shimmers like starlight on the wrist.
Audemars Piguet
Audemars Piguet Joins the Party at Watches and Wonders Geneva 2026
Audemars Piguet returns to the global stage as it joins Watches and Wonders Geneva 2026, marking a milestone for collectors.
Louis Erard
Louis Erard and Vianney Halter Make Time Fun Again
Louis Erard and Vianney Halter unveil Le Régulateur II, a 178-piece worldwide edition with a refined dial, riveted bezel and Swiss artistry.
Knowledge
If Watches Could Talk: What Your Daily Wearer Says About You
Your daily watch reflects your taste, your temperament, and the story you quietly share with the world each day.
Knowledge
How Watches Have Been to Space, the Deep Sea and the Top of Everest
From the Moon to the Mariana Trench to Everest, these legendary watches became partners in humanity’s greatest adventures.
Vacheron Constantin
Vacheron Constantin Brings the 1755 Geneva Night Sky to Life
Vacheron Constantin reveals the Métiers d’Art – Tribute to the Quest of Time, a poetic, double-sided celebration of 270 years.
Tissot
Tissot Gives You a Piece of the Jungfrau for Your Wrist
Carved from Jungfrau granite, the Tissot RockWatch returns as a 999-piece limited edition; a rare fragment of the Swiss Alps for the wrist.
Bell & Ross
Breaking the Time Barrier with Bell & Ross
The BR-X3 takes Bell & Ross into a new era with its multi-layer case, aerospace-inspired design and high-performance Swiss movement.