Hublot Times the Snow League Return to North America
Hublot returned as Official Timekeeper for The Snow League in Aspen, honoring top snowboarders and Olympians Gaon Choi and Ayumu Hirano.
Swiss luxury watchmaker Hublot returned as Official Watch and Timekeeper for Event Three of The Snow League at Aspen Snowmass.
The event, held just days after the Olympic Winter Games in Milano Cortina, celebrated top-tier snowboarding and the spirit of winter sports innovation.
The finals on Buttermilk Mountain brought the world’s elite halfpipe athletes together in a high-energy showcase, with fans witnessing thrilling runs and victories.
The atmosphere extended off the slopes with live performances by NEAL FRANCIS Presents CLUB NF and a headline set from Grammy-winning artist Wyclef Jean, honouring the weekend’s standout athletes.
Hublot also recognised recent Olympians, presenting custom timepieces to gold medalist Gaon Choi and fellow Olympian Ayumu Hirano during the exclusive Champions Party at the St. Regis Aspen’s Snow Lodge.
The partnership underscores Hublot’s ongoing commitment to supporting winter sports and aligning with innovative, disruptive, and high-performance experiences.
