Jaeger Lecoultre
Jaeger LeCoultre’s Reverso Goes Graphic in Its Most Artistic Turn Yet
Jaeger LeCoultre reimagines the Reverso’s creation through art and innovation in a refined digital collaboration with Olivecoat.
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Favre Leuba
Going Green, the Favre Leuba Way
Favre Leuba’s Sea Sky Revival Green blends vintage precision with modern elegance, pairing a rich sunray dial with true Swiss craft.
Armin Strom
When Two Hearts Beat as One: Armin Strom’s Zeitgeist 1665 Redefines Resonance
Armin Strom’s Zeitgeist 1665 transforms the science of resonance into a poetic study of balance, precision and modern horology.
Breguet
From 1775 to Today Breguet Makes Every Second Count in Style
Breguet marks 250 years with two Classique creations that fuse heritage, precision and elegance in truly timeless form.
Omega
Ten Years Later, OMEGA Still Has Perfect Timing
Omega marks ten years of Master Chronometer certification, redefining modern precision and elevating luxury through measurable excellence.
Girard-Perregaux
Girard-Perregaux’s Laureato Turns Fifty in Style
A refined tribute to fifty years of the Laureato, blending timeless design, two-tone elegance, and Girard-Perregaux’s quiet mastery.
Maurice Lacroix
Time Gets a Sense of Humour: Maurice Lacroix’s Artful Twist with WOTTO
A monochrome collaboration between Maurice Lacroix and artist WOTTO turns precision watchmaking into a witty, wearable artwork.
Omega
When OMEGA and the Moon Align, Magic Happens
OMEGA reimagines its lunar legacy with seven new Speedmaster Dark and Grey Side models, uniting innovation, precision and design.
Blancpain
Blancpain’s Villeret Turns the Golden Hour Into a Masterpiece
Blancpain’s Villeret Golden Hour refines classic watchmaking with opaline and golden brown dials, elegant cases and masterful calibres.
Rolex
Rolex Explorer II: The Watch That Never Loses Its Way
The Rolex Explorer II blends precision, durability, and timeless luxury with a 42mm Oystersteel case, 24-hour orange hand, and Chromalight display, built for those who never lose their way.
IWC
IWC’s Portugieser Gallops Ahead in the Year of the Horse
IWC Schaffhausen honours the Year of the Horse with a limited Portugieser Automatic 42 that blends precision, elegance and vitality.
Video
Parmigiani Fleurier: The Art of Private Luxury
Guido Terreni, CEO of Parmigiani Fleurier, introduces the brand's 2025 watch novelties from their headquarters in Fleurier.