Jaermann & Stübi
6 of the Best Luxury Watches for the Golf Course
Six luxury Swiss watches built to endure the forces of golf while bringing elegance and precision from tee to clubhouse.
Latest
H. Moser & Cie.
H. Moser & Cie. Makes the Hours Dance with the Pioneer Flying Hours
H. Moser & Cie.’s Pioneer Flying Hours turns time into a celestial ballet, where discs leap and orbit in a mesmerising dance.
Patek Philippe
Patek Philippe Grand Complications Ref. 5520RG-001 Alarm Travel Time: The Perfect Luxury Watch for Global Travellers
The Patek Philippe Grand Complications Ref. 5520RG-001 Alarm Travel Time combines rose gold design, dual time zones, and a mechanical alarm for modern travellers.
Video
The Overseas Perpetual Calendar Ultra-Thin in pink gold
This self-winding movement, a mere 4.05mm thick, incorporates a perpetual calendar and moon-phase display – one of watchmaking's most challenging complications.
Parmigiani Fleurier
Remembering Giorgio Armani and His Watch with Parmigiani Fleurier
Remembering Giorgio Armani through his 2022 collaboration with Parmigiani Fleurier, a refined watch collection rooted in elegance.
Tag Heuer
TAG Heuer Tackles Avant-Garde Horizons
TAG Heuer unveils the TH Carbonspring and Carrera Astronomer at Geneva, redefining precision and elegance in modern watchmaking.
Rolex
The Secret Code of Rolex Crowns
The crown of a Rolex holds a secret code, with discreet symbols that reveal both the metal and the mastery within.
Market
Swiss Watches Tick Toward Trouble Under U.S. Tariffs
U.S. tariffs hit Swiss watches with 39% duties. Prices, jobs, and consumer habits shift as the industry faces a ticking test.
Rolex
The Watch That Changed the Market
The Paul Newman Daytona transformed from a rare racing watch to a cultural icon, becoming the most valuable Rolex ever sold.
Tissot
Confidence Looks Good on You with the New Tissot SRV
The Tissot SRV celebrates 100 years of Art Deco with bold geometry, faceted sapphire glass and timeless confidence.
IWC
Dr. David Seyffer Opens the Doors to IWC. Curated.
Dr. David Seyffer unveils IWC. Curated., a collection of restored timepieces that connect collectors directly to IWC’s legacy.
Market
Watches of Switzerland Stays on Track with Expanding Boutiques and Rising Demand
Watches of Switzerland posts a strong start to FY26 with steady demand in the US and UK, standout performance from its new Rolex London flagship, growth in certified pre-owned watches and progress on new showroom openings.